Get compelling web content ‘oozing with gold’ – showcasing your value to build trust and engage your target audience
My web content writing service capitalizes on insights from client interviews, identifying the key motivators to tap into, so we can make the right connection to your ideal prospects – quickly.
We have just 3 to 7 seconds to catch their attention and engage them with a professional look and effective messaging through catchy headlines, compelling content, and the right calls to action.
Your website is the hub of your marketing – to bring people back to. So it needs to convey your full value, answer questions and objections, and authentically resonate with your target audience – giving you a steady flow of quality leads.
I use strategic techniques to make web content writing work for you:
- Get found by search engines and AI tools
- Cover relevant features and benefits
- Clear and to the point to hold attention
- Show empathy for readers’ issues
- Rhythm and rhyme for smooth reading
- ‘Indirect persuasion’ to draw readers naturally
With my web content writing service, you can get any type of online content you need, including:
A Home Page
– to command attention and draw engagement with your website…
- Quickly conveying what you’re about in a nutshell
- Showing understanding of prospects’ needs and motivations
- Captivating them with the benefits and distinct value you offer
- Drawing them to explore deeper into your website…
A Product Page
– giving prospects everything they need for a confident buying decision
- Conveying relevant technical features in the right language to satisfy the ‘techos’
- Clear business benefits spelled out to company owners, management, and decision-makers
- Almost as good as physically handling your product
An About Page
– to show credentials and help build the know-like-trust factor
- Expressing your unique company personality, motivation, and vision
- Showing your credentials to establish respect
- Telling your compelling story
- Making itransactiont comfortable to start a business relationship with you, not just a transaction